Categories: Blog, Search Engine News, SEO, Social Media Tags: internet marketing, professional seo, seogon technolgies, social media, twitter popularity

According to the strategic marketing firm, “Corporate Insight”, financial services companies have flocked to using Twitter instead of Facebook for publicity.  Their new study calculated that 67% of financial services firms now have a presence on Twitter (a 10% increase in only 10 months), whereas Facebook presence only increased to 59% (a mere 3% increase).  Why the switch? Senior analyst of Corporate Insight, Alan Maginn, suggests that it has to do with relationship differences. Maginn claims that Facebook is more “relationship driven” and is therefore more challenging when compared to a content- based platform such as Twitter.

Although there holds great truth to this statement by Alan Maginn, it is important to remember that there does not need to be a choice made.  Twitter can hold a greater online marketing advantage, but this does not mean that Facebook should be completely ignored.  Using both social media platforms instead of one allows you to be seen in more places, and as we all know, the more the better.

Seogon Technologies wants you to be aware of these changes so you can better promote your company online.  Every little bit counts and new studies such as these can help to inform you about where and how your promotional efforts can be best seen.  These platforms can serve as a step into the world of online awareness and Seogon will continue to inform you on the ways you can personally increase your Internet marketing levels.

Once you are ready to truly enhance your marketing efforts online, contact us for a free consultation.  Professional SEO exists to make you stand out, and Seogon Technologies can help.