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social media marketing

Everyone is always talking about the importance of social media marketing, and I completely agree. But there are circumstances in which a business should not get involved. I’ve included a list here for when companies should just say “no” to social media marketing.

Tagged in: Internet Marketing
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heartbleed-affected-website
You may have seen the word "Heartbleed" pop up in your news feeds around the internet, or have gotten a notification from your server company. The press is having a field day with this news trying to instill fear and panic nationwide, however, should you be worried about your own...
Tagged in: News Security
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YouTube
By now, you’re probably very aware of the impact that videos can have on your Internet marketing strategy. Yet, do you know how to get the most out of your YouTube video? Below are some simple steps to follow, which can help you optimize and promote your YouTube videos online: Optimize...
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bloggingWhen we talk to clients about online marketing, we are often met with resistance when we recommend blogging as an important element in building their business.  Not only is blogging useful for providing your website with fresh content—potentially giving your site a higher ranking in search engines (Google, for instance, loves websites that are updated frequently)—but there are other reasons you should have one as well.

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twitterAs much as social media has gone pretty mainstream, a lot of people are still resisting Twitter. I think the main reason for this is because they don’t understand it. They believe it is just a bunch of people posting what they had for lunch every day. There is some of that, certainly, but it is much more than that as well. Twitter is an incredible resource for businesses to build an audience, increase traffic to their website, and produce more leads. With some 200 million users and 400 million tweets a day (at least the last time I checked), people turn to Twitter to find out about the things they care about. The bottom line is that more than a social media site, Twitter is a search engine. And therein lies its importance to businesses.

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online marketingHope everyone is having a great week. In addition to Twitter turning eight years old, here are some of the other goings-on around the web over the past several days.

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google-remarketing-list
You may have been a target for remarketing while browsing the internet. You visit one site, browse a couple things, then all of a sudden you see that company pop up around the internet: other websites, sidebar ads, you name it! It seems to follow you around wherever you go. Well,...
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The luck o' the Irish is with you today! You get to check out this list of good reading from the blogosphere over the past week. Erin go bragh!

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Tagged in: Internet Marketing
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online-marketing-updates

Enjoy this weekly recap of some of the goings-on in the blogosphere!

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b2ap3_thumbnail_improve-your-social-media-results-in-just-11-easy-ways.jpgAre you struggling with keeping up with your social media strategy? If you are, it is something that is not uncommon at all. Creating and executing a social media strategy can be difficult. Here is a list of 11 tips that can help boost and improve your social media results. Read more about it here! 

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