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Is SEO all about spamming links across the Internet and zooming poor quality sites to the top of Google? Unfortunately, that’s all some people see when they look at this industry. That’s why an article published on Mashable this week (“Are We Coming to the End of SEO?”) is not the...
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Posted by on in Internet Marketing
MozCon
Moz, formerly known as Seomoz holds an annual conference each year with some of the leaders in the online and internet marketing space!  Some of the speakers include one of the founders of Moz, Rand Fishkin, Patty Moogan of Distilled marketing, and Justin Cutroni representing Google. Seogon Technologies has been a...
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policyIf you are a one-person operation posting to your business’ social media sites, what you will or will not post is pretty simple; the buck stops at your desk. But what if you run social media marketing for a larger company? In particular, if more than one employee has the opportunity to share information to social media sites, do they know what is and isn’t off limits? Are they not sharing information they could be sharing because they are afraid of getting into trouble?

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injecting personality into your blog

If you own a small business, you are one of its best assets. And if you own a small business, you probably strive to ensure everything about your business looks professional. While that is a noble pursuit, it might mean that you are missing out on something important, namely, your personality.

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A lot of new exciting information came out in Google I/O today such as the introduction of Google Fit, to compete with Apple's Healthkit and a lot of information on new developments in the Android platform, but there was something small hidden in all these large announcements that could have great...
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Posted by on in News
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The big event of the week in the online world is the Google I/O Annual Developers Conference in San Francisco, and like other internet marketing companies, Seogon is paying attention. Today Google finally took the wraps off its Android TV. After information about the product was leaked earlier this past spring,...
Tagged in: Google+
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drive traffic to your blogThe top priority for most bloggers is to drive traffic to their blogs. Ideally, you want to turn those visitors into regular readers who enjoy your blog so much they subscribe to its updates. Think about it: If your blog content appears in someone’s feed on a regular basis, that person is much more apt to click through and visit the blog.

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We all know that social medial business pages have become an important way to increase a brand’s awareness and reach potential customers. As traditional advertising continues its slow death, the best way to reach people is via social media. Because social media enables businesses to connect with consumers directly, it offers unparalleled opportunities for marketing that is highly targeted. But while everyone is saying an online social presence is important, few can provide a clear way of turning that presence into revenue.

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AutoComplete
Is Google Autocomplete controversial in your eyes? The Autocomplete tool can be very effective and is undoubtedly useful, however, these results are generated from popular searches and the outcome may not always be what you expect! Below is a map of the United States tweeted from the @Amazing_Maps account, presenting...
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social media marketing

Everyone is always talking about the importance of social media marketing, and I completely agree. But there are circumstances in which a business should not get involved. I’ve included a list here for when companies should just say “no” to social media marketing.

Tagged in: Internet Marketing
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